News
5/10/2011 12:00:00 AM
Dorel Juvenile Group Offers a Variety of Child Restraints with Extended Rear Facing Limits to Keep Children Rear Facing Longer
Columbus, IN and Foxboro, MA, May 10, 2011 – Dorel Juvenile Group USA (DJG), a division of Dorel Industries (TSX: DII.B, DII.A) and the nation’s largest juvenile products manufacturer, offers parents and caregivers a variety of rear facing car seats, many with the highest rear facing weight and height limits available. A leading advocate for child passenger safety and the Dorel Juvenile Group offers parents and caregivers more choices in car seat designs than any other manufacturer, providing car seats under the Safety 1st, S1, Cosco, and Maxi-Cosi brands and Eddie Bauer and Disney licenses.Highlights in the DJG car seat line include:
· Safety 1st onBoard 35 and Safety 1st onBoard 35 Air Infant Car Seats: Both infant car seats go up to 35 pounds and 32 inches rear facing.
· Safety 1st Complete Air 65 Convertible Car Seat: Accommodates children up to 40 pounds and 40 inches rear facing.
· Safety 1st onSide Air Convertible Car Seat: Accommodates children up to 40 pounds and 40 inches rear facing.
· Cosco Scenera 40RF Convertible Car Seat: Also accommodates children up to 40 pounds and 40 inches rear facing.
Last month, the American Academy of Pediatrics (AAP) updated their car seat recommendations, advising that children should remain rear facing until the age of two, or until they reach the maximum height and weight requirements allowed by their car seat. When a child is rear facing, their head, neck and spine are better supported and in the event of an accident, crash forces are distributed over the child’s entire body. According to a study by international health journal, Injury Prevention, children under the age of two are 75 percent less likely to die or be severely injured in the event of a car crash if they are rear facing.
“For years, DJG child passenger safety technicians have been recommending that parents should keep their children rear facing as long as possible,” said Dave Taylor, President and CEO of Dorel Juvenile Group USA. “This is a practice we not only preach but strongly facilitate by providing parents and caregivers with a number of options to keep their children rear facing longer, ensuring child safety on the road.”
More than 80 DJG employees have participated in training to become certified Child Passenger Safety Technicians - more than all other car seat manufacturers combined. These employees volunteer their time to work car seat checks across the country, practicing safe installation and providing tips and advice for car seat safety to parents and caregivers.
For more information on DJG’s rear-facing car seat offerings and tips on child passenger safety, please visit: www.djgusa.com
About Dorel Juvenile Group
Dorel Juvenile Group USA (DJG) is a division of Dorel Industries and is the nation’s largest juvenile products manufacturer Dorel Industries Inc. (TSX: DII.B, DII.A) is a world class juvenile products and bicycle company. Established in 1962, Dorel creates style and excitement in equal measure to safety, quality and value. The Company’s lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products. Dorel’s powerfully branded products include Safety 1st, Quinny, Cosco, Maxi-Cosi and Bébé Confort in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose, IronHorse and SUGOI in Recreational/Leisure. Dorel’s Home Furnishings segment markets a wide assortment of furniture products, both domestically produced and imported. Dorel is a US$2.3 billion company with 4700 employees, facilities in nineteen countries, and sales worldwide.
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MEDIA CONTACTS:
Julie Vallese
202-302-1546
jvallese@djgusa.com
Brittany Welch
617-585-5785
bwelch@360publicrelations.com
The information on this page was accurate at the time of posting.
